ON1 Announces Photo RAW 2020 - And A Whole Lot More!

ON1 announced Photo RAW 2020 today. Ok - we expected that. What we didn’t expect is the announcement of three new products: ON1 Video, ON1 Photo Mobile, and an ON1 Sync Service.

There is so much in this announcement I’ve pasted the entire press release at the bottom of this post. A few of the highlights that jump out for me:

  • ON1 Photo RAW 2020: The 2020 release adds AI-powered features for quick and easy edits, a dedicated Print module (yes!), and a Channel Mixer filter (infrared photographers rejoice!). The app will also go multi-lingual, too!

  • ON1 Photo Mobile: ON1 dabbled with mobile apps in the past, primarily around sync and basic metadata (think ratings). ON1 Photo Mobile is what mobile photographers really want - a full blown app to capture and edit photos with their smart devices.

  • ON1 Sync: An optional service to synchronize photos taken through ON1 Photo Mobile to ON1 Photo RAW on your desktop, and vice versa, maintaining the non-destructive edits. Exactly what we’d expect and want from a mobile editing ecosystem.

  • ON1 Video: This product surprised me. I wasn’t expecting a video editing app from ON1. I edit a lot of video and I’m eager to try it out. The described feature set covers all the basics, and if ON1 brings some of the AI Auto editing from Photo RAW 2020 into this product, it could be great for fast, easy video edits.

We don’t know about the pricing yet, or if the products are a bundle (likely). I’m also curious about ON1 Sync and the storage aspect of the service. The press release suggests ON1 isn’t offering a storage service per se and your local or existing cloud storage is used instead.

As I learn more about the new products, you can bet I’ll be making videos and posts about the features.

Here is the full press release:

ON1, Inc. announces upcoming release to ON1 Photo RAW and three all-new products: ON1 Video, ON1 Photo Mobile, and an ON1 Sync Service – coming soon.

In the coming months, ON1 will deliver a complete line of photo and video products to all levels of photographers providing an integrated creative workflow. For a decade and a half, ON1 has provided award-winning software to millions of photographers worldwide. ON1 accomplishes this by being different than other photo software companies. ON1 puts the photographer first, and this means customers have complete control over every aspect of their photography, including having a say in the products ON1 develops. Photographers also control how they purchase ON1 software, where they store photos, their choice in capture devices, as well as their choice in cloud storage provider. Having total control over photographic and video editing style is also central to using ON1 products.

The first to arrive is the next major release of ON1 Photo RAW 2020, the professional-grade photo organizer, raw processor, layered editor, and effects app, available this fall. Significant new features include AI-powered features AI Match and AI Auto, four filters in Effects (Weather, Sun Flare, Color Balance, Channel Mixer), Custom Camera Profiles with X-Rite, SmugMug integration, improved noise reduction, a map view, a Print Module, and significant speed and performance enhancements. ON1 will also update the entire preset library and add lots of new looks and styles curated from today’s hottest photographic trends. For the first time, ON1 Photo RAW will be available in eleven languages including English, German, Spanish, French, Japanese, Korean, Simplified Chinese, Russian, Portuguese, Italian and Dutch. ON1 will release a public beta in mid-September. Details regarding the complete feature set and pricing for ON1 Photo RAW 2020 will be available at that time.

The new ON1 Photo Mobile 2020 app for iOS and Android will allow you to capture raw photos on your smartphone using the pro-level controls you are familiar with on your interchangeable- lens camera. Photo editing tools for color & tone, enhancing shadows, removing distractions, or adding vignettes, from ON1 Photo RAW will also be available in the new ON1 Photo Mobile. In addition, a new optional service add-on, ON1 Sync, will allow you to wirelessly send raw photos from ON1 Photo Mobile directly to ON1 Photo RAW on your desktop or laptop computers with the non-destructive editing settings intact. You can also push edits from ON1 Photo RAW on your desktop or laptop computers back to ON1 Photo Mobile providing a complete, open, photo editing and organizing system.

The new ON1 Sync service provides you complete control of your photos. You will be able to view and edit photos on all your devices without requiring you to store them in the cloud or a closed system. The new service will also sync albums, presets, and more between all your devices. ON1 Sync gives you the benefits of the cloud for less and allows you to control where your photos live. You can store your photos on your desktop or laptop computer, an external hard drive, in any of the popular cloud services or on your mobile devices, and you can still access them from anywhere. Your privacy is also extremely important to ON1 and using the ON1 Sync service does not grant ON1 any additional rights to the content syncing with this service. ON1 does not have permission to use your photos for image analysis or any sort of marketing purposes. With ON1, you are not the product, you are in complete control of your photos and your privacy. ON1 will release this new optional service along with ON1 Photo Mobile in early 2020.

ON1 also announces ON1 Video 2020, a new video editing app explicitly designed for the photographer. You no longer need to learn complex videography terminology like other video editors to quickly create stunning clips. ON1 Video will be a simple, yet robust video editor that removes the learning curve of other video editors. It will be the perfect solution for wedding, action, and drone photographers. Features include tools for trimming, enhancing, adding audio tracks, grading and sharing video clips using tools, adjustment sliders, and techniques typically found in a photo editing workflow. Additional features will include the ability to create professional time-lapse videos, slideshows, high-quality still-frame captures, and seamless integration with ON1 Photo RAW. A public beta for ON1 Video will be available mid-November with the final release in early 2020.